On Tuesday morning, the NHL announced a stunning, blockbuster media deal with Rogers Communications.
The 12-year, $5.2 billion agreement is the largest media rights deal in league history and one of the largest media rights deals in Canadian history. The partnership between the NHL and Rogers begins with the 2014-15 season and runs through the 2025-26 season.
According to reports, Rogers will make annual payments to the NHL that will incrementally increase from $300 million in 2014-15 to $500 million in the final year of the deal. There is also an upfront payment of $150-million.
In addition to television rights, Rogers also wins control of mobile rights, internet streaming, and radio rights. That includes all regular season and playoff games, and events such as the All-Star Game and NHL Draft.
It’s safe to say the NHL’s salary cap will be increasing significantly in coming seasons thanks to the new media deals with NBC in the United States and Rogers in Canada.